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Digital Marketing Strategist  Lifestyle Blogger Speaker Artist

 

Rachel Matos is the creative mind behind theArtMuse, the award-winning lifestyle blog for women who love all things style beauty, art and wellness. 

She was also the social media director for #WeAllGrow Latina Network, the first and only influencer marketing and events agency focusing on Latina entrepreneurship. 

After graduating from the SVA and pursuing graduate work in Modern Art at Columbia University, Rachel worked in the museum field as a lecturer and programs curator. The Guggenheim, The Met, Philadelphia Museum of Art, Bronx Museum of Arts, Norton Simon Museum and LACMA are just a few of the arts institutions Rachel worked for prior to becoming a leader in the digital space. 

Utilizing her background in audience development and art, Rachel has created a unique style and strategy for engaging audiences online. 

 

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Digital Marketing Services


Digital Marketing Services


 

Social Media and blog Auditing

Analytics, reporting and insights

Influencer Relations

Photography for social 

Project management

Full Digital Marketing Management

Branding and website design

Content creation and curation

 

 

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Speaker


 

 

 

 

 

 

Speaker


 

 

 

 

 

 

Speaker

Rachel has an extensive background as a lecturer, and has recently presented as a speaker for a variety of national social media and blogging conferences and colleges. 

Topics include:

  • Social Media and Storytelling - Cal State, Long Beach
  • Instagram Stories and Snapchat for Business - ConnectHer 
  • Tech & Tools: Best Practices for Visual Storytelling - BlogHer
  • PR in the digital age - HPRA, PRSA, BPRS
  • Developing your livestream strategy, delivering quality content and growing your community - Mom 2.0 2016 
  • How to use Instagram to build your business - PR News Social Media Summit and Visual Storytelling Bootcamp 2016 
  • Building a successful collaboration - #WeAllGrow Summit 2016
  •  Everything you need to know to be a Snapchat pro - Alt Summit Winter 2016
  •  Working with bloggers - Craft and Hobby Association Mega Show 2016
  • Visual storytelling on Instagram - #WeAllGrow Summit (Los Angeles half-day workshop) 2016
  • Diversity in the Design & Lifestyle blogging/social media world - Alt Summer 2016 
  • Instagram walking workshop - #WeAllGrow Summit 2015
  • iPhone photography workshop - LATISM 
  • Great graphic design on a budget and how to effectively manage creatives - Niche Conference 
  • Blogging for Creatives: How artists, designers and DIYers show creative inspiration and tell the stories behind their work - Blogalicious

 

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Lifestyle Blogger


Lifestyle Blogger


theArtMuse is a blog for women who are pursuing their passions, nurturing their creative spirit and want to look and feel their best while achieving their goals. Rachel has been acknowledged by LATISM as the best arts blogger of 2012, one of Babble's best 100 bloggers 2013, Mom.me's list of top 50 bloggers 2014 and one of 10 Latina bloggers to look out for in 2016 by NBC. 

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Artist


Artist


Rachel started drawing and painting at the age of 3. Her first exhibited work was at the age of 6 for a children's exhibition at the Metropolitan Museum of Art. Since then, her work has been viewed at museums, galleries and events.